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Retail in Rural India – An insight !
In the past few years, rural development has assumed global attention especially among the developing nations. It is a great opportunity for a country like India where 65% of the people reside in rural areas. The present strategy of rural development in India mainly focuses on provision of basic amenities, poverty alleviation, better livelihood opportunities and infrastructure facilities through innovative […]
Buying a Product for the First Time – A Consumer Experience
“I don’t know what to Buy, where to buy, which to buy” This analysis goes about that what all problems goes around in customer mind while making a purchase of a product which he/she had never done before and what all steps consumer takes to finally buy. I looked at the sports Skydiving and to go about which skydiving equipment […]