Quite a basic idea really… but is it so?? What exactly is marketing? One of the definitions of marketing...
What is the Paradox? Well the idea in this post is very simple. How basically are products defined? One...
Simple question. Most of the readers here definitely knows what a brand is. I believe it is something due...
Stereotypes!! Its never a good thing to build stereotypes but still we do! Lets see what image a marketing...
So you finally made it! A great product, A great marketing campaign and people recognize your brand. They do come to...
The ultimate marketing? What can that be? Well it is none other than the consumer’s favorite four letter word “Free”. The...
Sales personnel get commission for marketing a product and getting it sold to the customer. But can the customer...
So you know you have a great product but you need to find how to position your brand in...
Often large multinationals spend millions of dollars to launch a product and promote it- hiring celebrities, buying prime ad...
… the threat of the imminent war was now beginning to set jitters across Kingdom “Global Giant” – On...
In the cold war era and before when diplomacy was a new born term in the world, it used...