You might like reading:
XIMB hosts Xpressions: The biggest B-School fest of Eastern India
“Xpressions’15”, the flagship Management-Cultural fest of Xavier Institute of Management, Bhubaneswar, concluded successfully on 15th November 2015. Spread over three days, 13th, 14th and 15thof November, the fest witnessed a huge number of participants from reputed colleges such as XLRI, IIM Bangalore, IIM Shillong, Great Lakes InstiturOf Management, IMI Delhi, MDI Gurgaon, etc. Around 3000 studentsparticipated in various events such […]
Sustaining brand through Marketing Innovation !
Globalization has changed the traditional balance between customer and supplier. It has suddenly opened new opportunities which has helped the establishment of open global trading regimes- customers have more choices to buy their desired product. Therefore in today’s modern world, where everything is inter-related from business to markets, there is a major possibility of destroying own brand image because of […]