Vivek Chaturvedi is a life-long seeker of the extra-ordinary, finding most things ordinary to be mori-bund and as per-form. Through Un-performing, actively since 2003, he has begun to express his findings through spoken word, music, design and principally by being, fully. According to him, Un-per-formance is the road to true self-expression. He is also the world’s first self-proclaimed more-on!
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Shift in consumer preference: Generic versus Name Brands
In recent years, there has been a shift in consumer preference of the grocery products and such an emerging market is Australia.Australia has one of the most concentrated grocery sectors in the world with total revenue of $92.7 billion in 2013 and projected CAGR (Compounded Annual Growth Rate) of 3.8% for the period 2013-2018. [bctt tweet=”Australia grocery sectors total revenue […]
Paytm vs Google – Who will win the battle ?
Paytm, the Indian payment player recently unveiled its mini app store to offer Indian consumers an alternative to download mobile apps in their smart phone. The app store has quickly gathered significant traction attracting known brands like Dominos and McDonalds as well as wide scale support from Indian unicorn startups like Zomato. Is this a challenge to the monopoly of […]

























