Vivek Chaturvedi is a life-long seeker of the extra-ordinary, finding most things ordinary to be mori-bund and as per-form. Through Un-performing, actively since 2003, he has begun to express his findings through spoken word, music, design and principally by being, fully. According to him, Un-per-formance is the road to true self-expression. He is also the world’s first self-proclaimed more-on!
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An alternate reality for women in India
India, As we know, is modernizing itself in every aspect; new trends are now hotspots of people’s lives. Development in technology, market and lifestyle of people pretty much gives us the picture of a well decorated and modernized society, but this picture is easily deceived if we delve deeper into the rural lives of society. Our society is still patriarchal […]
Stealth Marketing – Beware we are watching you
In 1890s, when the Cholera epidemic hit the European countries like Spain. A man decided to popularize the concept of Cleanliness and Hygiene through a revolutionary product ‘Sunlight Soap’. Today his company has transformed into a global Consumer goods giant appearing on top 50 most innovative companies list. He was none other than Mr. William Hesketh Lever who built the Unilever Empire. […]
