Vivek Chaturvedi is a life-long seeker of the extra-ordinary, finding most things ordinary to be mori-bund and as per-form. Through Un-performing, actively since 2003, he has begun to express his findings through spoken word, music, design and principally by being, fully. According to him, Un-per-formance is the road to true self-expression. He is also the world’s first self-proclaimed more-on!
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How to manage risk in Project Management !
Introduction Often tagged with a negative connotation, risk is looked upon as a negative entity affecting the course of project management process. Any experienced project manager would say otherwise. Unlike the traditional notions, risks are not always bad. There are good risks too. Hence risks are classified as Positive and Negative risks. Akin to negative threats which represent threats, positive […]
Celebrity Parents and Kids as Brand Ambassadors: an Advertising Trend
Celebrities featuring in advertisements by no means counts as a recent trend; it has been around for a very long time now. Lately however, a look at some of the prominent advertising campaigns shows a clear shift in the way celebrities and their families are being projected in advertisements. From the celebrity himself or herself to his or her spouse […]
