So you finally made it! A great product, A great marketing campaign and people recognize your brand. They do come to your store in numbers but do not buy! It is a normal scenario facing most of the retailers around the world. How do you deal with it?
3. Build a helpful team- Have a sales team which is willing to listen to customers and provide suggestions rather than trying to push sales in an aggressive manner. Always remember- “Good behavior brings good business”. Invest in training your employees- It will help you tremendously in future.
4. Have a door-to-door campaign- So if you haven’t been getting the footfalls yet, it means people either do not know about you or they simply don’t care. It’s time to find out the answer! Have a door to door campaign and conduct a survey- tell them about what you do and how you can help them with your products.
Food for thought- How much do you invest in training your team ?
You might like reading:
Influence-r Marketing- Is it the next big thing in marketing?
Influence-r Marketing- Is it the next big thing in marketing? The digital era has opened various new channels to target potential buyers and enhance engagement with the existing customers. In other words, the latest developments in technology has given an opportunity to firms to interact through new channels. The various digital marketing tools currently used by many fortune 500 companies […]
XIMB students organize mass plantation drive called X-Pallavan
August 23, 2015: Students of the Xavier Institute of Management, Xavier University, Bhubaneswar organised a mass plantation and sapling donation drive called X-Pallavan in Bhubaneswar on Sunday. The drive was supported by the Bhubaneswar Municipal Corporation and Odisha State Forest Department apart from HDFC Bank. X-Pallavan was organised as prelude to ‘Xpressions’ which is Eastern India’s biggest B School festival […]
