
Food for thought: Was the experience similar for you in your job?
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Sales vs Product – Which is more important ?
Which is more important – building the perfect product or sales ? This question is faced not just by product managers but also by entrepreneurs. It is very similar to a chicken and egg theory – which one came first. If there is no product, what will you sell and if there is a good product but no takers how […]
Land acquisition or Customer acquisition : Are they similar?
While there has been a lot of buzz over methods adopted for land acquisition in India in recent times specially in Noida and Singur, a random thought actually crosses the mind: Is customer acquisition similar to land acquisition ? In first look, the concepts look poles apart, but are they really different? Let us consider how: 1. Both require convincing : […]


























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