Food for Thought: How do you think our MBA guy should balance his life?
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11 Management lessons from Indian Premier League (IPL)
IPL or Indian Premier League has established itself into one of the largest sporting extravaganzas in the world. There is little surprise though, that its origin lies in the modern home of world cricket, India. With a population of more than a billion and counting, cricket perhaps serves as the defining elixir of this great nation. IPL, presently in its […]
How Airlines can be most effective for marketing luxury goods
Airlines serve one of the best customers, who can afford indulgence and luxury. They are the best medium to get the target audiences for luxury brands. The only reason why it made me think so was looking at the kind of losses Indian airlines companies are going into even after serving the customers who won’t think before spending extra dimes […]
