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How Glocalisation is changing the world of marketing !
“The whole pace of business is moving faster. Globalization is forcing companies to do things in new ways.” -Bill Gates The world has shrunk. The seven seas are no more capable of keeping people distant. Nor are they able to keep them away from products developed in different lands. So today you can find McDonalds, KFCs, and Starbucks etc. in places […]
Lending Money safely this season- will RBI’s policy work?
With RBI announcing the second quarter of its monitory policy , Raghuram Rajan and co. took the measures to anchor the rising inflation rate in the country. As expected by most banks and investors, RBI hiked the repo rate by 25 bps from 7.5% to 7.75% increasing the cost of long term borrowings for the banks. However, RBI also cut […]