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IMM Comics: State of Lockdown
IMM Comics present a satirical take in the present state of affairs in India. What do you feel ? Tags: covid immcomics lockdown

Developing New markets in the Base of the Pyramid
All Businesses exist to generate profit for the organization by creating values for its customers. C.K. Prahalad in his article titled “The fortune at the bottom of the pyramid” brought out the importance of unattended segments comprising of low income group in business pyramid and wrote that “Low income markets present phenomenal opportunities for the wealthiest companies not only by seeking […]