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The BRICS Bank- Is it the solution?
The term BRIC(S), was coined by Jim O’Neill to mark the emerging economies of Brazil, India, Russia, China and South Africa. These economies are expected to be the dominant force of world trade and economic supremacy in the coming two decades and together presently control more than 20% of the world GDP. This share is expected to more than double […]
Brand Recall: The Latest Pepsi Ad Campaign
You are sitting in front of you television, your eyes glued to India’s crucial cricket match. Sehwag is on strike and you want him to go on rampage with his fearless batting style. The bowler balls a short ball outside off stump, and Sehwag in his typical style cuts the ball in the air. The stadium goes crazy, as the […]

























