Dying Art of Listening | Disha Oberoi | TEDxNMIMSBangalore

Shweta Katti, a young girl from Mumbai’s redlight area, shares how she has overcome child sexual abuse, marginalization and discrimination to make her dreams come true: study at a US University. She shares her thoughts on why youth like her have the greatest potential to become world leaders. Tags: NMIMS tedx tedxnmimsbangalore

In a highly competitive and low involvement segment, major players achieved success through innovative advertisements which captured the customers’ mind share. Over the years, promotions, product design, packaging and other Point of Purchase plans helped large players survive in this segment but the key factor which makes any player unique in the market is its “Brand Image.” It is an […]