Daniel Oxenhandler is the Creative Coordinator of Construkt Festival – where he explores learning and creativity across disciplines – design, arts, music, technology, social entrepreneurship, culinary arts, and more.

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The Curious Case Of Ghari Detergent

Last month during a guest lecture, Director of a well known advertisement firm asked us, which was the leading detergent brand in terms of sales. Many obvious answers popped out including surf, wheel, tide etc. But he rejected every answer as incorrect. And then from corner of auditorium a girl answered “Ghari” and to the surprise of everyone in the […]

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Decoding the discount rate

Dividend Discount Model (DDM) is one of the most widely used valuation models. It can actually be considered as a derivation of the same principles that we use for determining the time value of money. The center piece of the model is based on assuming a discount rate which is then used to calculate the present value. Yet there are […]

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