Stereotypes!! Its never a good thing to build stereotypes but still we do! Lets see what image a marketing guy brings to our mind – Aggressive, fast, agile, pushing… right? And normally people with such qualities bring about the sales and are the prized possessions of any marketing team. Yet invariably, in every marketing team there is generally one guy who is quite different (think! he is also there in your team), he is aloof, sober, does the bulk of the physical work, and generally gets pushed around!
Food for thought: Did you spot the Mr. Shy in your team ?
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Food is a necessary commodity- we all agree about it and there are no second thoughts on it. The problem is as a producer I am not the only one in the market. In fact, this market probably has more producers than any other. So how do I survive in this market? How should I differentiate myself in this hard […]
Quarterly Newsletter of XIMB/XUB – Aegis – July 2015
Greetings from IlluminatiX, the Media & PR Cell XIMB! With great pleasure we present to you the July’15 Edition of Aegis, the XIMB-XUB newsletter. In its second edition, the quarterly newsletter covers different events conducted in campus, Interview with Prof. Arun Kumar Paul, SIP experiences of students and achievements of faculty and alumni of XIMB. Please find the newsletter at the […]
