Now that the Olympics are over, here’s a look at one of the best advertising campaign run by P&G during the Tokyo Olympics. Through advertising one can make any person think about the message that is being conveyed. The “Lead with love” campaign symbolizes the spirit of the games in its truest sense. It depicts two kids and their journey in becoming a champion athlete and how their value system and sportsmanship plays a significant role. Have a look :

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Property price bubble in China- Part II

 Read the earlier part here However, the property prices are showing increasing chances of the creation of a bubble- in fact if we consider the city of Shanghai, real estate prices increased by more than 150% between the years 2003 to 2010. The price of property to income ratio in places like Beijing is at 27 to 1 for double […]

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15 Awesome Ads that you must see

“It did what all ads are supposed to do: create an anxiety relievable by purchase.” ― David Foster Wallace What is the true goal of advertising is a debatable topic. But the right one can surely work wonders for the brand. Let’s look at some of the greatest and most creative ads from around the world that ooze with charisma […]

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