In 2012, Nike launched a worldwide ad campaign known as “Find Your Greatness.” The ad focused on everyday athletes, and Nike’s commercial coincided with the 2012 Olympic games in London, England. I find this campaign to be one of the best managed ones as it features athletes from across sports domains and geographies. It also defines the pursuit of excellence in the best possible manner. Have a look :
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Development of Banking sector & Financial markets- India perspective – Part 2
Credit Market: The key objective is to efficiently allocate savings to productive sectors of the economy. Starting early saw the introduction of a liberalized regime to increase efficiency and reduce net performing assets ( NPA’s) in the banking sector. Interest rates were deregulated and entry of new private sector banks was allowed, besides enhanced presence of foreign banks. On the […]
The 24000 crore judgement by Supreme Court on Sahara Group
The judgement by Supreme Court of India to uphold the SAT order on Sahara has sent ripples across the entire financial markets in India. It fundamentally questions several guidelines on which the equity market operates in India and focuses on the instrument of OFCD. What exactly is an OFCD? OFCD, acronym for Optionally Fully Convertible Debentures, is a debt instrument […]
