The talk deals with the problems faced by slum dwellers in our society and places emphasis on the clear, simple and important objective of making India, a slum friendly nation..

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Analysis of the Indian Telecommunication Industry

The Indian telecommunication sector has emerged as a strong growth engine for the Indian economy in the last decade. Given the disruptive innovations and turmoil in this industry in the last decade, the typical Porter’s Five Forces cannot be used to analyze this industry. This article aims to study the industry using a modified Five Forces model, focusing on every […]

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A Look at the Advertising Campaign That Has Its Finger on the Pulse of India- Amul Butter

A blue haired moppet in a polka dotted dress, who hasn’t grown even by a day ever since she graced a billboard for the first time in 1967, is at the core of India’s longest running print ad campaign.  The Utterly Butterly girl has held the attention of the Indian public for over four decades now.  As a teacher of […]

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