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Tackling the challenge !
It has been a significant period since you have been operating profitably and leading the show. However there is a new kid on the block. He quickly redefines business strategies with his innovative thinking and has begun to get a slice of the existing market. You realize you must act fast. What should you do? Often companies are seen […]
Using Communication To Unearth A New Market Altogether
Traditionally, companies have focused on studying the market by undertaking market research and getting information about the bottlenecks, opportunities, market forces etc. Once the market forces seem favorable (or at least to a company in conjunction with its resources), the company ventures into the market with its own product/service to serve a particular segment of that market. If things go […]
