You might like reading:
More, more & …
Well these days the consumer rules the market and with ever growing competition and more players- it becomes more imperative than ever to retain your consumer base. One strategy that companies tend to employ in order to achieve this is giving them more for less- leading to what is known as value retailing. The reason why companies do it is […]
Study on the Oral Care industry in India
Most of us, after getting up in the morning, have been consciously or unconsciously reaching out for a tooth brush and a tube of toothpaste for many years now. Brushing is so much a part of our daily set of activities that it can now be considered a habit. It’s this habit that gives rise to the global oral care […]