11th October 2015

XsteC- the Xpressions steering committee of XIMB,XUB as a prelude to Xpressions’15 organized the 10km marathon, X-Athon, today. This was the second year that X-Athon was organized on such a large scale with more than1400 registrations. The Regional Director of SBI Life Insurance, Mr.Anil Bhatt, was the chief guest for the occasion.

11th October is celebrated as the International Day for the Girl Child. This year X-Athon’15 had the theme “Save the girl child- You run, the girl child wins”. Through this theme, awareness was spread amongst the public about the importance of a girl child and also the importance of staying healthy and fit. The amount of Rs.75, 000 that was collected as charity during the registrations was donated to the CRY foundation – Child Rights and You. Welcoming the initiative, Mr. AtindraNath Das, Regional Director CRY East said, “Our experience of working with children for the last three and half decades shows that discrimination against girl children still remains a big concern across the country. Even though the general mindset is gradually changing, several recent research documents show that our girls are still victims of gender-bias embedded in our social psyche. Looking from this lens, XIMB initiative becomes all the more significant and meaningful to us. We do believe that initiatives of this kind will bring in more awareness in the civil society, and will go a long way to make the world a better place for our girl children.” For instance, a recent study reveals that female mortality between 1-59 months exceeded male mortality in 430 out of 597 districts in India, amounting to about 74,000 excess deaths among girls in 2012 alone. AHS 12-13 data shows that in most of the districts in Odisha the scenario is no different, with female child mortality outnumbering male child mortality both in IMR and U5MR indicators.

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The event started with the inaugural ceremony at the XIMB city campus at 6.30 am. The participants from various corporate organizations and schools registered at the campus and started with the run. The 10km route covered the path from XIMB to Patia Square and back. A lot of enthusiasm and energy was seen amongst the participants. Also, an under-14 section had around 20 children participating. There were 9 pit stops throughout the route where the volunteers from XIMB provided glucose and water to the participants. Post the event Mr. Anil Bhatt awarded prizes to all the winners.16-year-old Anil Nayak was first in the general category and he received prize worth Rs. 35,000,Mr. PrasantiNilayam was second and he received prize worth Rs. 20,000. Yamini Kothari, a student of XIMB, was the winner in the female category and she received prize worth Rs. 20,000 followed by GitikaNarang who came second. It was heartening to see the will power of all the enthusiastic participants ranging from age groups of 12 to 60 who put in a lot of effort to show their support and ran for the cause.

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