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In a country like India i don’t think the e-commerce bubble will burst anytime soon. We have a population of more than 120 crore and 60% of them are youth and having access to internet or at least knows about eCommerce. This gives a demographic dividend for eCommerce in India, They are having a huge consumer base here.We have seen that the “Snapdeal” cross billion mark in much less time that market leader “Flipkart” took, which clearly indicates that market of online commerce is growing.
Company’s already discovered that and are investing more & more in it,Amazon chief jeff bezoz decided to pour 2 billion dollar in amazon India shows the clear example for that.
Also there is peoples lifestyle reason for eCommerce growth.In today’s fast moving world the time is precious,So they rather shop online which saves their time and more importantly they can browse to different item/product under one umbrella.