Entrepreneurship has been gaining its due importance coming this decade. There is no doubt that the need of the hour is the spirit of entrepreneurship and budding entrepreneurs. In the words of Forbes magazine, they are “the new rock...

Keeping aside the matter of advertorials, have you ever found a newspaper article speaking slightly on a positive tone about a brand? Have you ever found a corporate interview on a news channel, where the spokesperson of a firm...

For last some years, we have been hearing a lot about the new banking licenses that RBI intends to issue. But corporate governance and ethical dilemma of giving licenses to big corporate houses were the reasons for which RBI...

The company Newvo Pvt. Ltd. wants to launch a baby care ayurvedic shampoo in the market. Mr. Ratan Shah, who has been running the company for past 28 years with his brothers Kanan Shah and Arvind Shah, first wants...

Introduction Entrepreneurship can be defined as an act or art of using acute business sense in order to transform innovation into economic goods. Till the starting of 21st century the word found itself restricted to the act of starting a...

Over just a few decades, mobile communication has become one of the largest and most significant platforms, with six billion connections and transforming the way we communicate and access information, entertainment and the internet. Now, a new wave of...

ASEAN - An Introduction The Association of Southeast Asian Nations (ASEAN) is a geo-political and economic organisation of ten countries located in Southeast Asia, which was formed on 8 August 1967.  Current member countries are Indonesia, Malaysia, Philippines, Singapore, Thailand,...

India Shining was once the unofficial slogan for Indian Economy. Growth of the Indian Economy was at its peak when the slump in the global markets due to the 2008 sub-prime crisis led the economy to slow down.   One of...

The term BRIC (Brazil Russia India China) was coined by Jim O Neil to signify the impact that these four countries will have on the world economy. BRIC today has expanded itself to become BRICS with the inclusion of...

USA and China are today entering into a phase where they can be safely regarded as Siamese twins of a new world order that is significantly changing. In some ways, they complement each other perfectly: China is a manufacturing...