Brand Amul – Is it heading for a change ?

“Utterly, Butterly Delicious- Amul’.   This tagline with the Amul girl in the background resonates among all Indians alike. For much of the past half a century, Amul has managed to capture and delight us with its dairy products.   Let us take a walk down memory lane with the brand. Founded in 1946 under Kaira District Co-operative Milk Producers’ Union […]

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