Have you ever wondered that how companies decide where products should be placed in retail stores or outlets? Or how companies can increase visual appeal of their stores or products to satisfy customers’ needs or attract new set of customers! It...

Coffee was the second most traded commodity after oil. They were basically two types of coffee: basic and specialty coffee. Specialty coffee was the highest grade coffee available. In the 1960s and 1970s per person consumption of coffee was...

There are some print ADs that simply steal your breath away, more so when they depict nature in a way that is rarely seen. Here's a look at 4 such campaigns that steal your breath away ! Campaign 1: Romantic FM The...

Development is defined from an economic perspective as the efforts that seek to improve the economic well-being and quality of life. However, if we essentially look at development purely from an economic perspective, it will not do justice to the cause...