Argentina, the Latin American giant, is once again defying the pressures of the world economy and growing at a rate few would have believed was possible after it defaulted on its payment of 90 billion USD almost a decade...

Celebrities featuring in advertisements by no means counts as a recent trend; it has been around for a very long time now.  Lately however, a look at some of the prominent advertising campaigns shows a clear shift in the...

Dreams or financial goals of a middle class Indian family : 1) Buying a house. 2) Overseas travel 3) Child’s education 4) Child’s marriage 5) Retirement savings. Books and various financial planning makeover in magazines/books/websites suggest so. Unlike other...

HDFC bank along with telecom major Vodafone recently launched a mobile banking initiative in Jhalsu, Rajasthan- an initiative that has the power to transform the way banking is done in this country. Let us understand the initiative. Jhalsu is a...

China, the world’s second largest economy, has long been accused of manipulating its exchange rate with the dollar in order to boost its exports.  In fact the US senate considers that the nearly 300 billion USD trade deficit that...

Airlines serve one of the best customers, who can afford indulgence and luxury. They are the best medium to get the target audiences for luxury brands. The only reason why it made me think so was looking at the...

India , once regarded as one of those countries which can never really assume centre stage in world politics, is today one of the most cherished growth stories in the world.  Jim O’Neil coined the term BRIC and for...

The oil boom which once led to the rise of the gulf states has now finally reached the crown of Latin America-  Brazil ! It was earlier estimated that Brazil has 20000 million barrels of oil reserves, however now...

Indian retail sector today is valued at $450 billion, and is increasing day by day due to its increasing middle class population and their spending power. Indian retail sector has two parts: organized and unorganized sector. Organized sector which...

There are few international relations that are more important than Sino-Indian relations in the present global scenario, especially as the relations are between the two fastest growing economies of the world. However, despite being neighbours the trade between these...