There are several myths around MBA. IMM Comics brings to you a creative take on some of the key myths around MBA in India.
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The New Indian Rurban
The great marketing Guru, Philip Kotler says: “Marketing takes a day to learn. Unfortunately it takes a lifetime to master.” And the recent additions to this paradox are the companies, which are trying to reach out to the rural market. Undoubtedly, the fortune lies at the bottom of the pyramid. However, the predicament is to find a suitable modus operandi […]
IIM A To Train Senior Executives of Organisations Under the Department of Atomic Energy
The Indian Institute of Management Ahmedabad (IIMA), a premier global management Institute, has signed a Memorandum of Understanding (MoU) with the Homi Bhabha National Institute (HBNI), under the Department of Atomic Energy (DAE). As per this agreement, it will offer the custom-designed ‘Sarabhai Management Development Programme for senior executives of DAE Organisations’. This is the first in a series of […]
