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Emotional branding and you – Does it work?
Branding has always served the purpose of representation through the use of logos, taglines, colour scheme or something more. One of the most important ways a brand comes to life is the way it impacts the lives of its customers. The Strong emotion of giving your 100% that is associated with a brand like ‘NIKE’ plays a huge role in Brand’s success. Emotional branding is a […]
Opinion : Mother tongue based education can help preserve diversity
When we talk about diversity and inclusion, we only talk about gender, race, ethnic, religious, neurological, physical disability, sexual orientation based diversity. However, there is another diversity, which is ignored which is linguistic diversity. Currently there are 7000 languages in the world amongst which 3000 are considered endangered. India alone has 197 languages in various stages of endangerment. Are we […]