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Binu Thomas commented on the post, Chinese Smartphones in India – Are they in for the long haul?
@mindopener You are right. Samsung has different products for different market segments. Apple has a clear target market for their current flagship and previous flagships (resale). Within minimum marketing cost
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Binu Thomas commented on the post, Chinese Smartphones in India – Are they in for the long haul?
@tulika_das Interesting question. Apart from manufacturing smartphones, the top companies spend a fortune on marketing.. Usually the per unit marketing cost is almost as much as the manufacturing cost for the
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Sarthak Brahma and
Purbasha Patnaik are now friends
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Abhirup and
Purbasha Patnaik are now friends
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deepak arora became a registered member
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Nikita Sharma commented on the post, Analyzing 'Organic Foods and Café' as a Brand
Can be but it will take time!!
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Sarthak Brahma and
Shashank Bodkhekar are now friends
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Abhirup and
Shashank Bodkhekar are now friends
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Swapnil commented on the post, Chinese Smartphones in India – Are they in for the long haul?
I think apple and samsung follow Broad differentiation strategy while Xiaomi follows low cost with broad audience or may be best cost provider, coupled with an efficient supply chain minus the retail profit (as
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Swapnil commented on the post, Analyzing 'Organic Foods and Café' as a Brand
Very nice analysis!!
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