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Abhirup replied to the topic NMIMS Case Discussion 3 – 2018-20 Batch Prep : Launching a social network in the forum MBA, Exams & Certifications
Good start. Liked the approach. Not the perfect one. Competitor analysis and returns for investor are areas you touched upon. +2
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Priya Gupta replied to the topic NMIMS Case Discussion 3 – 2018-20 Batch Prep : Launching a social network in the forum MBA, Exams & Certifications
Hello All,
In the case being discussed, the company aims to create a social network and compete with already established brands like Facebook and Twitter.
For establishing a brand in such a competitive market, first step should be to analyze the marketing strategies, offerings and limitations of the competitors. The company can take advantage of…Read More
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Abhirup replied to the topic NMIMS Case Discussion 3 – 2018-20 Batch Prep : Launching a social network in the forum MBA, Exams & Certifications
Nope. The start needs to be better. You have just written the case again. 🙂 Think more…. how you can implement
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parul singla replied to the topic NMIMS Case Discussion 3 – 2018-20 Batch Prep : Launching a social network in the forum MBA, Exams & Certifications
sir no points?
🙁
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Abhirup replied to the topic NMIMS Case Discussion 3 – 2018-20 Batch Prep : Launching a social network in the forum MBA, Exams & Certifications
This case needs lot of analysis. You have touched several points, but it is not enough. Hoping others to follow the lead.
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parul singla replied to the topic NMIMS Case Discussion 3 – 2018-20 Batch Prep : Launching a social network in the forum MBA, Exams & Certifications
hello friends
The case given to us is about a new firm Xian Inc which is recently succeeded in creating a small band and now aiming to compete with facebook and twitter by creating its own social networking site.The main issue lies at raising new resources. As a marketing head ,I would like to highlight some steps of action.The company has a…Read More
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Abhirup started the topic NMIMS Case Discussion 3 – 2018-20 Batch Prep : Launching a social network in the forum MBA, Exams & Certifications
You have been appointed as the marketing head of a startup : Xian Inc. The company aims to create a social network and compete with the likes of Facebook and Twitter. The CEO has sought your views on the matter regarding the perfect strategy and budget looking at a 3-year projection. Xian is also planning to raise money from angel investors. It…Read More
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