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Ashay Dharod replied to the topic NMIMS Case Discussion 6 – 2018-20 Batch Prep: Launching a chocolate brand in the forum MBA, Exams & Certifications
We have been hired to launch of new choclate brand for valentines day.
We have ten 10 days to launch and strategies its marketing .
Day 1) We have to think about a name and catchy tag line , which can eventually help us in marketing .
Day 2) As Milky chocs is already a brand ,they must be having contacts with several dealers all over the…Read More
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Dark Knights replied to the topic NMIMS Case Discussion 5 – 2018-20 Batch Prep : Choosing the right candidates in the forum MBA, Exams & Certifications
Folks, I would still go with Raj as project manager.Are you all taking into consideration client’s perspective? At the end of the day, they should be satisfied.And if Raj seems to be an unstable option.We can make him sign a bond of 1 year for a service agreement.Project Manager is someone who will get new business, get involved in metrics and b…Read More
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parul singla replied to the topic NMIMS Case Discussion 5 – 2018-20 Batch Prep : Choosing the right candidates in the forum MBA, Exams & Certifications
friends ,sakshi sinha doesnot have any technical skills
looking at prerna’s profile ,since she has been working for 6 years in a company,she would have definitely worked under a team and must have worked in a project Also functional skills include organisational skills and its also in a company’s budget.she would be right candidate for project…Read More
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Skill it replied to the topic NMIMS Case Discussion 5 – 2018-20 Batch Prep : Choosing the right candidates in the forum MBA, Exams & Certifications
@akanksha
Thisis a good choice. But we can’t take a risk of making prerna sit in managerial role.We can recruit sakshi Sinha also who is skilled in people management by negotiating her salary at 11.3L, prerna Rai at 14.7L, sadaf Zia at 4L and vinod rai doesn’t expect salary from a startup during his training so he can be trained and be salaried…Read More
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Akanksha Chaudhary replied to the topic NMIMS Case Discussion 6 – 2018-20 Batch Prep: Launching a chocolate brand in the forum MBA, Exams & Certifications
Our aim is to launch the new valentine’s day special strawberry flavoured chocolate.
Milk choc is a local chocolate company which sells chocolates to around 10 cities in U.P, on an average population of each city is around 5 lacs, and around 30% of population lies between 15-35 years- she is targeting this age group as in India only this…Read More
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Dark Knights replied to the topic NMIMS Case Discussion 5 – 2018-20 Batch Prep : Choosing the right candidates in the forum MBA, Exams & Certifications
Sakshi, in my opinion, is not a suitable option for Project manager role.She has experience of 2 years and it completely seems she is new to management.
Prerana as PM would be really tricky I don’t think a client would ever accept someone who doesn’t have management skills, if she fails then there is going to be serious repercussions for the…Read More
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Abhirup replied to the topic NMIMS Case Discussion 5 – 2018-20 Batch Prep : Choosing the right candidates in the forum MBA, Exams & Certifications
Lets see if someone can build a consensus… :unsure: :wacko: 🙂
(P.s. please type directly here or copy from notepad, if you use word it will give formatting issues)
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parul singla replied to the topic NMIMS Case Discussion 6 – 2018-20 Batch Prep: Launching a chocolate brand in the forum MBA, Exams & Certifications
hello everyone
our main motive is to launch a new chocolate on valentine’s day.
1st and 2nd day-we should first target the customers.We must collect and analyse the data with more youth population,age 17-25years.We can target metropolitan cities like bangalore,mumbai,pune,delhi. Also team should do research on its competitors,their strategy a…Read More
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Shreyasi Dewan replied to the topic NMIMS Case Discussion 5 – 2018-20 Batch Prep : Choosing the right candidates in the forum MBA, Exams & Certifications
<i>We have two posts vacant project manager and functional consultant. Looking at the profiles </i>
<i>SS: is skilled in managing people so project management role. But experience is somewhat low. </i>
<i>SZ: excellent technical skills hence consultant ,but salary is not know </i>
<i>RS: highly experienced project manager</i>
<i>PP: High…Read More
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DEBLEEN ROY replied to the topic NMIMS Case Discussion 5 – 2018-20 Batch Prep : Choosing the right candidates in the forum MBA, Exams & Certifications
Parul I agree that Sakshi doesn’t have the technical skills. That’s why I said that Prerna should help out Sakshi with the technical things.
As far as your point about hiring Prerna as the project manager, you said that she had the reqd technical skills, but she doesn’t have the skill of team management, which I think is quite important for a pr…Read More
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