Managing tons and thousands of paid campaigns is not an easy job, especially if you’re an agency and running God-only-knows how many campaigns in a single day. The brands that claim that PPC is becoming expensive and not yielding...

Indian Institute of Management Ahmedabad (IIMA), the premier global management institution, has partnered with Bank of America to launch a Centre for Digital Transformation (CDT). The Centre aspires to become a vibrant knowledge hub for academia, policymaking, and the...

I can’t wait to tell you that today I got a new perspective to the way I look at the word ‘anthropology’. From years, I believed, ‘anthropologists’ study humans and human societies. So I believed, them to be working...