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Branding strategy of Fair and Lovely
“With the consumers brand is also growing, With the modernization of consumer, brand is also modernizing, With the transformation of women, brand is also transforming with their changing needs.” The tube of Fair and lovely has its presence in many homes whether they are rich or poor, rural or urban. It is the favourite of women of different age groups ranging […]
XIMB Celebrates PARICHAY 2015
On 17th July, XIMB witnessed an ebullient evening as the college celebrated Parichay’15, with a lot of pomp and fanfare. The event is a part of XIMB’s culture and has been celebrated every year for over two decades now. This year’s gathering saw an attendance of over 1000 people, which included students from first year, second year and faculty members. […]

























