This Air Deccan AD will simply make you cry. One of the best ADs ever by this budget airline !
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Advertising – Essential for Brand Building ?
” If each of us hires people who are smaller than we are, we shall become a company of dwarfs. But if each of us hires people who are bigger than we are, we shall become a company of giants.” – David Ogilvy Stretching the Rupee to the last mile should be the endeavour of any marketing organization. It is […]
The Indian Union Budget 2014-15: What can we expect?
The newly elected Indian government will have their task cut out as they are set to present their first financial budget in the month of July for 2014-15. The economy is facing structural issues with GDP growth hovering around the 5% mark over the last 2 years.So can the new Finance Minister Mr. Arun Jaitley deliver? There are a […]