Some advertisements not just promote their products but go that extra mile to inspire.
Learn to get up when you fall.. Strive.. You were born to achieve great heights!

Though resposible, does this advertisement do justice to the product it endorses?
Though responsible, is this advertisement effective enough?
That remains to be seen..

 

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Branding a country

Branding has been around us for a long time: Branding the companies,branding the products ,personal branding (living brands like Richard Branson,Amitabh Bachachan ),and now Country Branding. In the wake of globalization, the world has become a supermarket and countries are neatly arranged in a shelf for the passerby global passengers. They are using different strategies to promote Travel, to bring in Investments and to improve Exports. […]

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The terminology found its way into the dictionary of executives, thanks to the 1995 article “Disruptive Technologies: Catching the Wave” by Clayton M. Christensen & Joseph Bower.  The disruptive innovations will be a game changer not just in the development of product or technology but also in day to day business operations. It has become almost mandatory for executives to […]

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